MS news articles for March 2001
April 22nd – 29th 2001
What is MS Week?
MS Week is the week
that the Society, its network of UK branches, national offices, homes and
respite care centres actively promotes the work of the charity at both
a national and local level. This is coupled with the support of both public
and private sector companies and organisations.
The aims MS Week
Promoting the diverse range
of national services available to people affected by MS, their families
Highlighting the crucial
work of the Society ‘s network of 372 branches providing local services
and support in the heart of the communities they represent.
of MS to key audiences such as GPs, health authorities, MPs, employers,
young people and medical professionals.
Attracting new volunteers
to support the Society at a local level.
Fundraising for specific
programmes including MS Nurses, the MS Helpline. MS Research, the MS Young
Carers Programme and for local branch services.
Encouraging the national,
regional and local media to actively promote MS through specific MS related
issues and local stories.
MS national offices
in Scotland and Northern Ireland proactively developing awareness campaigns
to highlight nation issues
The MS Society’s regional
network actively lobbying local health authorities to improve services
for people affected by MS and to end the ‘postcode lottery’ of care.
This year some of the
events taking place nationally are:
Celebrating the Society’s
new and innovative ‘Millennium Awards’ scheme. A scheme that provides
grants to individuals or groups to develop local initiatives to support
the MS community.
Flora London Marathon
As the official
charity for the race on Sunday 22nd, the Society is aiming to host
a team of 1,000 runners from across the country. For many, undertaking
the grueling 26 mile course is just one challenge they will face on the
day, as a number of runners will be helping to create greater awareness
by running in fancy dress and one runner aims to complete the course on
Joining us again
for her second marathon is Zoe Zoplowitz.
Zoe, who is from
New York, has completed an amazing 15 marathons. She will take over 30
hours to complete the course on crutches, walking all through the night
on Saturday, so that can cross the finish line with other runners on Sunday.
The MS Society will
be hosting a recover and hospitality centre at the QEII conference centre.
If you would like to volunteer for the day, please call Charlotte Bath
on 0208 438 0731, ideally we need at least 100 people to help us with
various tasks on the day.
MS Cake Break Day
Now in its 3rd successful
year, the MS Society is asking ‘people to bake a difference’ on Friday
27th, or any day during MS Week. It’s a simple concept that is fun for
everyone. Simply, invite, friends, family or colleagues to enjoy a slice
of cake in aid of people affected by MS. To-date, over 500,000 people have
‘baked’ a difference.
The Black Box
Based on the highly
popular C4 Big Brother programme, the Society will be placing Chief Executives
from leading UK companies in a ‘blacked’ out box. Their only chance of
escape is to use their mobile phone to raise the funds required for their
Launch of MS Hot Ticket Raffle
How can I get involved?
Launch of our annual
MS Research Review
National PR and media
campaign- focusing on key national programmes including MS Young Carers,
MS Nurses, MS National Helpline and the new innovative MS Millennium Awards
A 16 page supplement
in Yorkshire Post being distributed to 200,000 homes
A national direct-mail
A range of activities
are being hosted by the MS Societies in both Scotland and Northern Ireland
Information packs to
companies, medical centres and hospitals
To get involved in
MS Week you can contact your local branch.
and other organisations can request a pack by emailing us at: firstname.lastname@example.org.