June 10, 2003
Salu(R), Inc., the provider of specialty-focused online and off-line tools and services to help physicians enhance patient care, today announced the launch of its new Disease Resource Center for the treatment of Epilepsy. This is the sixth in a series of comprehensive Disease Resource Centers that contain clinical references, patient education tools and practice management advice that help Salu member-physicians better understand treatment options, deliver quality care and be properly reimbursed for their services. This newest disease center is the third for NeuroHub(R), the Salu division that provides tools and services to 74 percent of the nation's neurologists via Salu's award-winning eChannel. Salu has also enhanced its Multiple Sclerosis (MS) Resource Center with the addition of a new MS Fatigue Module to help physicians treat this debilitating symptom of MS.
"Salu's Disease Resource Centers are designed to provide physicians a comprehensive resource regarding a particular disease, offering them up-to-date clinical information and education they can quickly disseminate to patients," said Jim Steeb, President and CEO of Salu. "The Epilepsy Resource Center (ERC) provides member-physicians with free access to information regarding new treatments for epilepsy including new antiepileptic drugs and vagal nerve stimulation. By building a library of patient-oriented content on their practice Web site, neurologists can easily direct patients to information that they trust and is consistent with their standards of care," he said.
ERC content is derived from multiple reputable sources including Demos Medical Publishing, Elsevier Science, and Practical Neurology. Some materials are available for download to a handheld device, providing the neurologist with mobile/point-of-care access to practical, clinical support information. These include management protocols for status epilepticus and a Directory of Epilepsy Centers.
Neurologists have the option to post nearly 100 patient handouts regarding epilepsy and its treatment to their Web site to enable patients' online access. Sources of patient education materials include the Epilepsy Foundation, Healthwise, Cerner Multum and pharmaceutical partners.
The ERC is updated monthly with journal reviews written by well-known neurologists, including John M. Pellock, M.D., Chairman, Department of Child Neurology, Virginia Commonwealth University Health System, and Andrew Wilner, M.D., epileptologist and author. Updates to the ERC also include case studies, poster presentations from medical meetings and continuing medical education (CME).
Salu and its medical advisors select the clinical information and patient education that includes: clinical references (e.g., product monographs, journal reprints, clinical guidelines, select textbook chapters and meeting summaries); patient education materials (e.g., patient handouts and medication compliance programs); and continuing medical education (CME). Pharmaceutical partners can participate in the Disease Resource Centers via an unrestricted educational grant.
Salu(R), Inc. provides specialty-focused digital solutions to enhance patient care and improve practice effectiveness and profitability for member-physicians. Salu accomplishes this via its award-winning* Medical Specialty Hub(TM) platform, including NeuroHub(R) and Dermdex(R). These digital solutions augment traditional life sciences sales and marketing strategies and enable life sciences partners -- pharmaceutical, biotechnology and medical device companies -- to increase their reach, frequency and share of voice to physician-specialists.
Salu provides unique, integrated sales and marketing solutions, including its new premier service -- the Digital Sales Organization(TM) (DSO) -- that spans the partner's product life cycle -- from new product launch to restaging a mature brand.
Salu has partnerships with numerous life sciences companies focusing
on products in various specialty categories including Allergy, Cardiology,
Dermatology and Neurology. Potential partners and interested physician-specialists
can learn more about Salu by visiting:
* For the second year in a row, Salu has received eHealthcare Leadership
Awards among the Physician/Clinician-focused class. Salu won the 2002 Platinum
Award for Best Overall Internet Site and the Gold Award for Best Site Design.
Salu was selected from more than 1,000 entries; 80 individuals familiar
with healthcare and the Internet judged the entries.
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